Monday, April 11, 2016

An Online Marketing Company's Do's And Don'ts Of Wordpress

By Robert Sutter


There's no denying the fact that when it comes to the biggest blogging platforms, WordPress ranks highly. Without question, this is one that people tend to use the most, seeing as how it's rather user-friendly compared to others. Online marketing companies can agree, though, that there are right and wrong ways to implement it. For your own benefit, here are a few do's & don'ts that should help you become more proficient at this tool.

DO make use of tags. While tags on WordPress might not exactly result in SEO progress - we'll get to this later on - they are essential for running the best blog imaginable. After all, these will help to keep your posts trackable. You can categorize posts in different ways, whether it's in terms of specific topics, industries, or what have you. In order to get the most out of WordPress as you can, tags must be brought into the mix as well.

DON'T forget to disable unused plug-ins. One of the great things about WordPress is the series of plug-ins that can be used. This doesn't mean that each one should be active, though, which is why you should make it a point to disable the ones you aren't using. By doing so, your website won't have to process as much information, allowing it to run smoother as a result. To say that this will create a better user experience would be an understatement.

DO focus on search engine optimization. WordPress can be used for SEO reasons as well, which any online marketing company can attest. This can be done through the utilization of text and hyperlinks, but what about the photos to be added to your content? Chances are that you can add unique terms to them, furthering your SEO efforts as well. These are just a few methods that firms like fishbat can approve of.

DON'T let certain content go unscheduled. Lastly, understand that WordPress allows users to schedule their content as well. It doesn't matter if it's for holidays, big game days, or other major events; this function is a great way to help you stay ahead of the game. Not only can you schedule your work for specific days, but times as well. For those who are learning about WordPress, this is one feature that you should think about using more often.




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